If you’re like me, the land of “social media” and “internet marketing” is fairly new, a bit intimidating, often overwhelming , and sometimes confusing as hell (TMI – too much information!). I wouldn’t call myself a social media blockhead and I will be the first to admit I’m learning — everyday. I think a lot of folks wandering in the social media wonderland are asking the same question — where do I begin?
- How do I find people that are in need of my products and services?
- How do I start a conversation with customers and build relationships with those that are truly interested in the value I provide?
- How do I create vibrant and value packed content?
- How do I create an avenue to drive traffic to my products and services?
- How do I build a strong connection with my customers to gain their trust?
- How do I proliferate content that I have created online?
- How do I create content that engages my readers and customers?
- How do I use Twitter effectively to build my brand and attract new clients?
- How do I use Twitter to find the right people that are interested in the value I provide?
- How do I use Twitter to connect with people that are interested in the topics I care about?
- And so on…
If you’re like me and getting started in social media and internet marketing — whether you’re an entrepreneur, blogger, coach, consultant, writer, speaker, or someone that just wants to expand the reach of your voice — read on.
My first great find was Sarah Prout, founder of SPROUT PUBLISHING. She’s this quirky, savvy entrepreneur that, hands down, understands how to create content that helps newbies like you and me with social media. At age 19 she founded her own company. At 19 I was sowing my wild oats in Breckenridge — far from thinking about being an entrepreneur. I digress. Not really, though. Because what I’m trying to tell you is that this woman is good — really good. I ordered her SPROUT BUZZ eCourse and it’s like she was in my head answering my questions. It was a bit spooky. I wish I would have found her six months ago! I cannot say enough about this eCourse. The sales process was seamless and I received my PDF eCourse immediately. I love excellent customer service and knock your socks off valuable products! Go Sarah – keep doing great work!
My next great find was Tweet Adder — a must have for any serious entrepreneur. When I first started using Twitter it seemed like a teenage wasteland for people with short attention spans. I didn’t really understand how to engage effectively and productively (one can waste valuable time finding followers, responding to direct messages, and weeding through tweets). Tweet Adder has helped me automate tasks and find targeted followers for my business. It’s like having my own personal assistant without any overhead! The time this product has saved me frees me up to focus on engaging with my target audience and creating great great content. It took me five minutes to purchase, install, and get started. It was so easy even my Mom could use this product and she’s not a savvy tech lady, but a sweetheart none the less. This is definitely a product I will use and promote for newbies that don’t want to waste their precious time fumbling on Twitter. Check it out.
These two products have helped me focus and use my time wisely.
What do you think? What is your story about getting started with social media and internet marketing?
Onward social media newbies — we shall prevail!
~Melissa
Baby mantis photo credit: woodleywonderworks



{ 11 comments… read them below or add one }
Hey Melissa! Many thanks for another great post/insight suite…I just have to ask….to what extent is the (preying) mantis above metaphorical? And who has which role???!! You're such a super blogger – wish you had a patron so you could do it with total abandon (though last week's cool "blue suit" post suggests you're already there, patron or otherwise!)- Yay!
Hey Lucie! Thanks. Preying mantis – hee hee!! ; ) I loved the spotlight effect of the picture. A patron… do you ever consider guest blogging?
~Melissa
LOL Melissa! Way to practice what you preach…I love the way you immediately invited Lucie into community by asking her about guest blogging. That's a prime example of how genuine relationships are worth more than outdated sales copy ever could be.
Thanks for pointing out these tools. I'm always on the hunt for methods that illustrate and demonstrate "how to" so I'll be eagerly checking out Sarah's course.
Cheers!
your new friend in Boston.
Hi Kai! Thanks for the kind words! Sarah's course is awesome!
I checked out your web site and followed.
Cheers!
Melissa
Have you checked out Tweet Deck? It's free and may be an alternative to Tweet Adder, but haven't checked out either enough to be sure. Thoughts?
Hi Amy, I currently use Tweet Deck (great tool too!). It's very different than Tweet Adder however. I use Tweet Deck to filter theTweets I want to see and which users I want to follow closely. Tweet Deck is my useful window into Twitter; Tweet Deck is my personal assistant to manage daily automated tasks and target people I'm interested in. Tweet Adder is about outreach (finding the people you want to connect with) and Tweet Deck is about relationship. Hope that helps.
I noticed your web – very cool. I followed you on Twitter. My husband, a.k.a. 'the fisherman', is in a band and loves music. I'll have to point him your way!
Thanks again!
Melissa
Great, thanks on all counts Melissa!
My goodness – thanks for the invite, Melissa! I'd like to trade guest blogging, when mine gets a bit further along (i.e., when I have the time to migrate to WordPress!). I accept, with humble thanks and appreciation. Please let me know how I can help!
Bowing,
– Lucie
Excellent! Let's talk live on the phone. It's about time we start figuring out how to work together. ; ) Let me know what time works for you this week to brainstorm ideas. Yeah!
Melissa
Interesting post Melissa. I'm a newbie to utilising social media and I'm trying to learn all I can right now about marketing, SEO, personal branding. So thank you for the recommendations on tools and resources…I will certainly look in to the resources Sarah offers.
Thanks,
Saj
I'm glad you found the information useful! Stay in touch and let me know your journey with social media goes.
Cheers!
Melissa